Guides
Pricing Strategy Best Practices: Customer Evidence, Full Economics, and Review
Pricing strategy best practices connect one decision with customer evidence, full economics, architecture, clear terms, tested transactions, controls, and review.
Guides
Seven pricing strategy mistakes and the repair priorities that follow
Seven pricing strategy mistakes, from cost plus and copied prices to hidden fees and unready systems, plus repair priorities and proof checks.
Guides
Which model innovation metrics separate real progress from noisy cohorts
Model innovation metrics for a change in progress: leading indicators on new cohorts, the mix problem that hides them, and what a transition period cannot prove.
Industry
Product models metrics built on contribution per unit
How product metrics built on contribution per unit work: the discount volume multiplier, what a price rise is worth, and realized price against list.
Features
Model innovation mistakes: a nine-question audit of your change plan
Use nine questions to audit model innovation mistakes, from the measured constraint and current return to customer protections and a funded transition.
Start here
Industry
Ad-supported vs subscription models and the FTC rules for US publishers
State advertising tax guide ad-supported subscription: what California, New York, Texas, and Florida charge, plus FTC disclosure rules that decide your model.
Rules
How the California Consumer Privacy Act affects ad revenue for publishers
This article explains how the California Consumer Privacy Act shapes ad revenue for publishers, covering opt-outs, sale rules, enforcement and adaptation strategies.
Rules
Franchise revenue models and the FTC rule: how state royalty laws differ
Franchise revenue models FTC state royalties explained: what the FTC Franchise Rule requires in the FDD and how California, New York and Illinois rules differ.
Rules
SEC revenue recognition for SaaS founders, ASC 606 explained
SEC revenue recognition SaaS ASC 606: how the five-step model, SEC filing rules and audit pitfalls shape subscription revenue in the United States.
Reviews
Model innovation: what to keep and what to drop
Model innovation as a transition problem: the four levers, the cash trough, the incentives that defeat you, and how to sequence the irreversible decisions last.
Maintenance
Liquidity first: the order marketplace model problems actually arrive in
Marketplace models in the order the problems arrive: liquidity first, then who pays, what the fee buys, where a marketplace leaks, and when to stop being one.
Latest from Revenue Model Design
Guides
Pricing Strategy Best Practices: Customer Evidence, Full Economics, and Review
Pricing strategy best practices connect one decision with customer evidence, full economics, architecture, clear terms, tested transactions, controls, and review.
Guides
Testing Pricing Strategy Tools Before You Sign: Four Cases, Records and Exit Terms
What to test before signing a pricing strategy tool: price books, discount stacking, versioning, tax and refunds, realized price reporting, a proof-of-concept, and exit terms.
Guides
Pricing strategy checklist for fee display and auto-renewal
A pricing strategy checklist for the two display risks before launch: which fees belong in the total price, and how renewal consent is shown.
Guides
How to specify pricing strategy benchmarks
Pricing strategy benchmarks need a defined owner, formula, source, population, timing and threshold. Learn the measure families and how to specify each one.